E-commerce
E-commerce, or electronic commerce, refers to the buying and selling of goods and services through online platforms. Over the past few decades, it has revolutionized the way businesses operate and how consumers shop. With the rise of the internet and advancements in technology, e-commerce has become a global marketplace that transcends geographical boundaries.
One of the key benefits of e-commerce is convenience. Consumers can shop from anywhere at any time,
SEO techniques include on-page optimization (such as title tags, meta descriptions, and content structure), off-page tactics (like backlinks from other websites), and technical SEO (Search Engine Optimization) is the practice of improving a website's visibility on search engines like Google. It involves optimizing content, keywords, and technical elements to rank higher in search engine results pages (S improvements (like site speed and mobile friendliness). Effective SEO drives organic (non-paid) traffic to a website, improving its visibility to potential users, customers, or clients, ultimately boosting online presence, authority, and business growth.
Digital marketing refers to the promotion of products or services using digital technologies, mainly on the internet but also including mobile phones, display advertising, and any other digital medium. Unlike traditional marketing, digital marketing allows businesses to reach a broader and more targeted audience at a lower cost. It encompasses various strategies, including search engine optimization (SEO), content marketing, email marketing, social media marketing, pay-per-click (PPC) advertising, and affiliate marketing.
SEO improves a website’s visibility on search engines, while PPC involves paying for ad placement on platforms like Google
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